The Design Science Method
Design Science is design with the science to back it up. It is the well-thought out method of preparing designs to ensure the maximum efficacy of every single designed piece and campaign. Design is not mainly about aesthetic but about function. I believe design is a necessary process of absolutely every object. If an object is not designed, it will fail to function. If a product has no thought put behind it, it will fail to fulfill it's purpose.
The same is said of designers, if they put thought into every single piece of a design, into every consideration, then one can be sure the designs will serve every intended purpose and goal. The methods of the design science method are as follows:
Design Logic
Every constituent piece of a design has thorough reasoning behind its placement and implementation relating to the idea or message brought forth by the brand or intended idea or message.
Design Psychology
Designs move the viewer to react or act in the appropriate manner according to the message.
Design Chemistry
Designs and their constituent parts interact and combine to create a message greater and other than the individual elements.
Design Philosophy
Designs can be easily received as per the nature of ideas and language. Each design has its own individual philosophy as well as an encompassing idea governing all works.
Design Biology
Designs take into account the behaviours of the viewer as well as physical anatomy apparent in the process of seeing and reading.
Design Mathematics
Designs use measured and exact divisions and structure to deliver complex messages, they use space to build a cohesive, digestible and compelling message.
Design Physics
There is a consideration of medium before preparation of message. Other considerations include ink, substrate or stock, printing and finishing processes.